14 February 2008, McDonald's new characters promoting Super Value Choices -- the Heart Ticklers -- launched a road show tour that kicked off in Beijing, Shanghai, Guangzhou, Shenzhen, Wuhan, Nanjing, Hangzhou, Shenyang and Tianjin. The Heart Ticklers greeted customers with heart-shaped balloons and coupons for Super Value menu items. They shared their best wishes to all those in love on Valentine's Day.
1. arrange the procedure of the event in detail, set up and decorate the venue.
2. invite more than 10 GZ media attended the event, and have all clippings generation.
3. responsible for consumer registration, heart ticklers recording and producing.
3. manage and overall control the event
Our achievement (on-site photos):
"Heart tickler"playing in metro station
Staff gave guidance to consumer
Staff briefed the event to consumer
Consumer filled in the registration form with staff's assistance
Consumer appreciated this event