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Jabra “Release Your Jabra” promotion(Apt to May. 2005)
Jabra “Release Your Jabra” promotion(Apt to May. 2005)


Project background
Jabra is a leading brand in mobile business, with successive launching of FS258, BT110, BT800 in 2005.
In order to better promote new products, Jabra put on promotion in Shanghai, Beijing and Guangzhou. We promoted the products with gift to meet customers’ need. And through radio and Internet advertising, we send the promotion message and Jabra brand to customers, which was a great support to the activity.
We finally chose Guangzhou radio station and Shenzhen radio station to send the knowledge of Bluetooth and Jabra products and ads.
The promotion was proved a success.